You ran ads on Google or social media. You allocated a budget, clicked “run,” and waited. Weeks pass and nothing happens. Not many leads. No sales. And your money? All of it gone without a return. Here, the problem is not the Ads, it’s the way they are executed. Without a proper strategy, the right targeting, and constant optimisation, ads will be a failure....

Suppose you’ve hired someone to handle your Google. They build campaigns, set budgets, and monitor conversions. But with time, things begin to fluctuate. Budgets are never optimised. Opportunities to expand are lost. Not because your assistant isn’t efficient but because Google Ads increasingly demands more than the human effort alone. Now picture the same assistant...

“The first impression is the best impression”.When you look at a poster, a book, a magazine, or a picture on your TV or cell phone what do you see first? Is it the title? The writing? Or is it the overall composition, the colours, the arrangement, and the images? This first glance drives you to a conclusion within seconds. The reality is, that graphic design isn’t...

Want to bring your brand to life, make it more vibrant, and interactive, and engage with your target audience in 2025? Then it’s time to focus on more than just being “seen.” Digital marketing is the heartbeat of brand building. It’s where you connect with your target market, stay relevant, and build lasting relationships. As we enter 2025, online...

Google Ads are developing quicker than ever in 2025. As intelligent AI systems have been improved further, new tech and evolving customer behaviours come along, and Google Ads evolves with them, reinventing how online advertising works. For brands and agencies, particularly in a dynamic business sector such as Kerala, staying in trend with Google Ads has become a need now. By...

Social media now is full of commercials, reels, and dozens of online marketing companies fighting for a position. Among all this, Storycat Creative stands out not just because of its creativity but due to its powerful testimonials and the consistent results it delivers. We are unique in the sense that we don’t chase new clients. We instead keep a focus on consistency,...

The world of digital marketing is filled with sparkles and rainbows for chatbots, and they are now like diamonds, valuable and irreplaceable. Such is the case that companies nowadays have excelled quite impressively by using chatbots as one of the branding strategies to boost customer engagement, increase sales, and improve the total user experience. Chatbots have built the...

Earlier, before AI became prominent, many people worried that it would replace human jobs. However, in reality, rather than taking jobs away, AI is revolutionizing industries by making tasks easier, faster, and more efficient. Creative agencies welcomed AI to expand their capabilities and achieve better results for their clients. In this blog, we’ll explore how AI is transforming...

Whether a newcomer entering the business world or an experienced player, who has been here for ages, every brand wishes to create a brand identity that is unique to itself. Whether in the formative stages or while flourishing periods, it wants to be unique in its market space. This is where the role of the advertising agencies comes into the picture. It is not just creating a...

Kerala is a region where innovative ideas and unique business strategies are constantly emerging. However, no matter how unique the ideas are, getting the right audience is the key to success and growth. This is where local SEO becomes the game changer. Local search optimization will make it easy to effectively target a business audience wishing to have a strong presence in the...