YouTube is ruling the internet now. With over 2.5 billion monthly active users worldwide, it has been a huge and powerful medium for video content. In the whole world, the number of active users is increasing day by day, so YouTube is becoming an unavoidable medium for organisations and individuals who want to communicate effectively on the internet. But to make an impression on...

There is a shop with good apparel in the middle of your town, but still only a few people know that it exists. That is a simple example of brand operation without social media marketing. Today, as most people spend time online, social media marketing is a must for your brand to be visible. Whether you’re a start-up or an established company, the right strategy can tap into...

You ran ads on Google or social media. You allocated a budget, clicked “run,” and waited. Weeks pass and nothing happens. Not many leads. No sales. And your money? All of it gone without a return. Here, the problem is not the Ads, it’s the way they are executed. Without a proper strategy, the right targeting, and constant optimisation, ads will be a failure....

Suppose you’ve hired someone to handle your Google. They build campaigns, set budgets, and monitor conversions. But with time, things begin to fluctuate. Budgets are never optimised. Opportunities to expand are lost. Not because your assistant isn’t efficient but because Google Ads increasingly demands more than the human effort alone. Now picture the same assistant...

“The first impression is the best impression”.When you look at a poster, a book, a magazine, or a picture on your TV or cell phone what do you see first? Is it the title? The writing? Or is it the overall composition, the colours, the arrangement, and the images? This first glance drives you to a conclusion within seconds. The reality is, that graphic design isn’t...

Want to bring your brand to life, make it more vibrant, and interactive, and engage with your target audience in 2025? Then it’s time to focus on more than just being “seen.” Digital marketing is the heartbeat of brand building. It’s where you connect with your target market, stay relevant, and build lasting relationships. As we enter 2025, online...

Google Ads are developing quicker than ever in 2025. As intelligent AI systems have been improved further, new tech and evolving customer behaviours come along, and Google Ads evolves with them, reinventing how online advertising works. For brands and agencies, particularly in a dynamic business sector such as Kerala, staying in trend with Google Ads has become a need now. By...

Social media now is full of commercials, reels, and dozens of online marketing companies fighting for a position. Among all this, Storycat Creative stands out not just because of its creativity but due to its powerful testimonials and the consistent results it delivers. We are unique in the sense that we don’t chase new clients. We instead keep a focus on consistency,...

The world of digital marketing is filled with sparkles and rainbows for chatbots, and they are now like diamonds, valuable and irreplaceable. Such is the case that companies nowadays have excelled quite impressively by using chatbots as one of the branding strategies to boost customer engagement, increase sales, and improve the total user experience. Chatbots have built the...

Earlier, before AI became prominent, many people worried that it would replace human jobs. However, in reality, rather than taking jobs away, AI is revolutionizing industries by making tasks easier, faster, and more efficient. Creative agencies welcomed AI to expand their capabilities and achieve better results for their clients. In this blog, we’ll explore how AI is transforming...